Building Search Visibility Through Research

We started PulseLumix because too many businesses were throwing money at keywords that never converted. Our approach focuses on understanding what your actual customers search for—not what you think they might.

Strategic keyword research analysis workspace

Our Beginning

Started From Real Frustration

Back in early 2023, we were working with a client who'd spent thousands on SEO with barely any traffic growth. The problem? They were targeting high-volume keywords that had nothing to do with buyer intent.

That's when Velina Prodanova and Darin Raykov decided there had to be a better way. We spent months developing a research methodology that connects search terms to actual customer behavior—not just search volume numbers.

Now we work with businesses across Bulgaria and beyond, helping them find keywords that actually drive revenue. Our clients typically see meaningful traffic improvements within 3-4 months because we're targeting terms that match real search intent.

What Guides Our Work

These aren't just values we put on our website. They're the principles that shape every keyword list we deliver and every strategy session we run.

Data Over Guesswork

We base recommendations on actual search data and competitor analysis. If we can't back up a suggestion with evidence, we won't make it.

Intent Matters Most

A keyword with 500 searches from ready buyers beats one with 5,000 searches from casual browsers. We focus on terms that indicate purchase readiness.

Local Context Counts

Bulgaria's market has unique search patterns. We understand regional variations and seasonal trends that generic tools miss completely.

Clear Communication

We explain our findings in plain language. You'll understand why we recommend certain keywords and what results to expect from targeting them.

Realistic Timelines

SEO takes time. We're upfront about when you can expect to see movement and what factors might speed up or slow down results.

Ongoing Adaptation

Search behavior changes constantly. We monitor your keywords monthly and adjust strategy based on what's actually working in your niche.

How We Actually Work

Business Context First

We start by understanding your revenue model, customer journey, and competitive position. Keywords mean nothing without business context.

Deep Search Analysis

We analyze thousands of potential keywords, filtering for commercial intent, competition level, and realistic ranking opportunity for your domain authority.

Priority Framework

You get keywords organized by quick wins versus long-term targets, with clear rationale for why each term matters to your specific business goals.

Implementation Support

We provide content briefs and optimization guidance so your team knows exactly how to use the research. Monthly check-ins keep strategy aligned with results.

Let's Find Your Keywords

Most businesses waste months chasing the wrong search terms. We can identify your best opportunities in a single strategy session and deliver actionable research within two weeks.

Start Your Research